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About Us

Management

Our company was founded in the year 1990 by Mr.S.Asokan, Softeare Engineer. Initially 25 acres of Horticulture field was developed in the foot hills of Wester Ghats, Veeravanallur, Tirunelveli District, Tamilnadu. After refining procedures and plantations methods of Horticulture our company expanded into Forestry sector in the year 1998. To cater to the growing pulpwood and firewood industry major investments was made into the forestry sector. Also forestry vertical was expanded to provide diversity and new opportunities in the agricultural sector. After refining and achieving success in horticulture and forestry verticals, our company expanded into the dairy sector. After 35 years of business, our company now cultivates 500 acres of horticultural fields, 1000 acres of forestry fields and breeds 350 cows.

S. Asokan

Founder and Chairman emeritus of the company, Mr. S. Asokan has around 10 years of experience in the software field and 35 years of vast experience in Agriculture field. He holds a master degree in Applied Sciences and has worked for 10 years in USA. He still holds a major advisory role in the functioning of the company. He oversees planning, execution of Horticulture and Forestry verticals and takes part in day today activities of the diary vertical.

Gautham. A

He is the Current managing director of the company and also son of Mr. S. Asokan. He holds Bachelor of Engineering degree in Computer Science stream. Employed by the company since 2011, he has worked in all the verticals of the company. Initially involved in the legal team of the company, then made his way to the Forestry vertical where he was instrumental in enrolling the company as DIRECT VENDOR to major pulpwood and firewood industries.

Preethi Vardhana

Preethi Vardhana is a director of the company since 2015, she holds degree Bachelor of Engineering Degree in Information Technology stream. She is mainly involved in the finance team of the company. Her knowledge in Information technology has been instrumental in implementing many new technologies and automations of the company.

R. Alakiri Raju

R. Alakiri Raju is advisor for the company, he is a retired Deputy Secretary to Tamilnadu Government. He has vast knowledge in navigating legal and technical aspects of the company. He has a service record of 40 years in the Tamil nadu Government. He also acts as brand custodian of the company.

V. Natarajan

One of the longest serving members of the management team, Mr. Natarajan has been associated with the company since 2002. He heads the legal department of the company. He also handles all the legal disputes at company level.

Our Mission

At Prabhu Farms, our mission is to consistently deliver premium-quality lemon, amla, and pulpwood products through innovative, eco-conscious farming practices. We aim to build long-term partnerships with our clients by ensuring purity, traceability, and sustainable supply chains.

Our Vision

To become a trusted leader in sustainable farming by cultivating nature’s best—lemons, amla, and pulpwood—while uplifting rural livelihoods and preserving ecological balance.

Our Commitment

We are committed to:
  • Practicing environmentally responsible agriculture
  • Empowering local farmers and communities
  • Maintaining uncompromised quality from farm to customer
  • Nurturing long-lasting relationships built on trust, transparency, and integrity

Contact Us

Prabhu Farms Private Limited,
107 Veerappapuram Street,
Kallidaikurichi – 627416,
Tirunelveli District,
GST No: 33AAHCP5563F1ZF